Account Manager Cover Letter & Writing Guide

An account manager cover letter is the blend of your qualifications and personality written to supplement your resume and help you get a job.
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Account Manager

Account management is a high-stakes field that requires professionals who can optimally balance finances and client relationships. As one such expert, you know the importance of first impressions and minute details. The same things are vital when hunting for a job. You want an account manager cover letter that conveys valuable information and grabs attention.

But how do you write a document that’s supposed to impress hiring managers and demonstrate your competence in a few brief paragraphs? More importantly, how do you stand out from the crowd of other account managers who are after the same job as you are?

We’ve prepared a comprehensive guide that will explain everything from how to format your account manager cover letter and what sections to include to what tips and tricks to utilize to get ahead of the competition. Without further ado, let’s jump right in!

Key Takeaways

  • The conventional business letter format is the best one to follow when writing an account manager cover letter.

  • Your cover letter should be one page long and have between 250 and 400 words.

  • An introductory paragraph should highlight some of your key strengths to grab the reader’s attention.

  • The skills and experience you include in your cover letter should be relevant to the job that you’re applying for.

  • You should finish your letter with a strong call to action to improve your chances of getting contacted for an interview.

What is the Ideal Format to Use for an Account Manager Cover Letter?

graphic designer resume

The ideal format to use for an account manager cover letter is the one that makes your document look clean and professional while being easy to read. Typically, you can follow the format of a business letter to achieve that goal.

Firstly, you want to organize the sections of your cover letter in a way that optimally conveys information about you and gives hiring managers what they want to see when they want it.

The section arrangement goes like this:

Account Manager Cover Letter Format

  • Contact information goes in the header of your cover letter.

  • A cordial greeting addresses the reader and introduces them to your writing.

  • The body of the letter should feature three different parts:

    • An attention-grabbing introduction

    • An information-packed middle portion

    • A response-inducing closing paragraph

  • A cordial closing with your signature.

On top of the proper organization of information in your account manager cover letter, you also want to create a visually appealing document. When it comes to the layout of your cover letter, “less is more” is the general rule to follow.

The rules and guidelines stay the same whether you’re writing an entry-level account manager cover letter or one for a senior position, and these are:

Account Manager Cover Letter Guidelines

  • Keep your document concise and one page long.

  • Your letter should have between 250 and 400 words.

  • Choose a proven, cover letter-friendly font like Arial, Calibri, or Helvetica.

  • Set the font size between 10 and 12 pt.

  • Adjust margins to 1 inch on all sides and line spacing to 1.0 or 1.15.

  • Use left or justified text alignment.

Account Manager Cover Letter Outline

Now that we have covered the basics of formatting, let’s move on to learn how to write the specific sections of your cover letter. To help you better understand what we’ll be talking about, here’s a concise visual overview:

How to Write a Customer Service Cover Letter

#1. Heading

A cover letter heading is the place for contact information and date of writing. You should start with your details and include the following:

Mandatory Cover Letter Heading Information

  • Your name

  • Job title

  • Address

  • Phone number

  • Email address

  • (Optional) LinkedIn, personal website, other relevant social platform accounts, etc.

After that, you want to date the letter before including the addressee’s contact information.

Here’s what that looks like in practice:

Account Manager Cover Letter Heading Example

Grace Clayborn Account Manager 1376 Reppert Coal Road Detroit, MI 48129 586-912-4296

Fair Oaks, 03/07/2023

Linda Evans Hiring Manager MediTech Solutions 1918 Woodland Terrace Fair Oaks, CA 95628

#2. Greeting

A polite greeting is a universal way of starting a cover letter. A simple “Dear” followed by the reader’s name will do the trick.

The real catch here is researching the company and finding out the name of the hiring manager who is going to read your letter. You don’t want to go with generic openings like “Dear Sir or Madam” or “To Whom It May Concern.”

By addressing the reader by their name (or, at least, their title), you’re creating a personalized experience, building rapport, and setting yourself apart from the competition.

Here's an example:

Account Manager Cover Letter Greeting Example

Dear Ms. Evans,

#3. Introduction

An introduction should be brief—one paragraph long—and written to grab attention and persuade the hiring manager to keep reading. Here are the details that you should include:

Mandatory Cover Letter Introduction Information

  • The position that you’re applying for

  • How much experience do you have

  • One or two highly impressive work-related skills or accomplishments

Let’s see that in an example:

Account Manager Cover Letter Introduction Example

I am writing to express my keen interest in the account manager position at MediTech Solutions, as advertised on your website. With more than 9 years of experience in the field and a proven track record of helping clients boost their revenue by up to $1.5M in a fiscal year, I am confident in my ability to contribute to your esteemed organization.

#4. Skills, Qualifications, & Experiences

The central portion of your account manager cover letter is its biggest selling point, and it should be about your key skills, qualifications, and experiences. This is the part where you go all in on your biggest strengths and give hiring managers a brief overview of your professional career in 1–3 paragraphs.

Your main goal here is to talk about those abilities and accomplishments that are relevant to the job that you’re applying for. Account managers can take on many different roles within the organization. A technical account manager cover letter should have vastly different information than a sales account manager cover letter.

That’s why you want to look into the company and carefully read the job ad to determine what specific account manager skills employers are looking for. Here’s an example:

Skills, Qualifications, & Experiences Example

During my tenure at InnovaMed, I managed 17 accounts in the healthcare sector, attaining a total annual revenue of $6.7M and achieving a 97% client satisfaction rate. My strategic approach and personalized, relationship-centric attitude allowed me to secure a year-over-year growth of 17% at minimum for each client.

If you’re writing an account manager cover letter with no experience, you should focus on other advantages, such as academic accomplishments, specialized training, certifications, volunteer work, personal projects, etc.

#5. Reasons for Applying

An easy way to set yourself apart from the rest of the candidates is to show genuine interest in the position that you’re applying for. Mention something specific about the company or their work that motivates you to join them.

That will signal to the hiring managers that you’re already invested in their organization, familiar with their efforts, and far more likely to fit in with the team than other job seekers.

Here’s a good example:

Reasons for Applying Example

I am particularly drawn to MediTech Solutions because of your commitment to making a tangible difference in the healthcare industry. Your focus on leveraging technology to improve patient outcomes through diagnostic accuracy aligns both with my career goals and personal values.

#6. Call to Action

The purpose of a call to action at the end of your account manager cover letter is to elicit a response from the hiring manager. You want to capitalize on the strong first impression that you’ve left the reader with by suggesting they called you over for an interview, checked out your account manager resume, or more.

Here’s how you can write this bit:

Account Manager Cover Letter CTA Example

I look forward to the opportunity to discuss over an interview how my skills and qualifications can help your company achieve its goals more efficiently, and I want to thank you for taking the time to consider my application.

#7. Conclusion & Sign-Off

A polite closing with a sign-off is the perfect way to conclude your account manager cover letter.

Here’s an example:

Account Manager Cover Letter Conclusion & Sign Off Example

Best regards,

Grace Clayborn

3 Best Tips for Crafting an Expert Account Manager Cover Letter

cover letter

Let’s wrap it up with three expert tips that will help you turn your cover letter from good to perfect:

Account Manager Cover Letter Tips

  1. Proofread your letter before submitting it. Proofreading helps you spot areas where you can improve your cover letter and correct typos. Since your profession requires precision and attention to detail, you don’t want any mistakes in a cover letter.

  2. Use numbers to quantify your accomplishments. Leverage the power of numbers to add measurable value to the results you obtained and make them concrete.

  3. Be professional but use a conversational tone. While hiring managers read cover letters to find relevant skills and qualifications, they will likely remember you better if your writing is personal, engaging, and memorable.

Final Thoughts

A well-written cover letter represents the perfect blend of your most valuable qualities, motivation, and personality. As a numbers-oriented professional, don’t forget their value in quantifying your accomplishments, both when writing a resume and a cover letter.

On the other hand, don’t get lost in statistics, and let a bit of your personal character shine through. Show the potential employer that you’re not just someone who can help elevate their business but also an engaging individual who will fit in with their team. You’ll get that interview in no time!

Isabelle Dupont
Isabelle Dupont
Content Writer & Editor
Isabelle Dupont is from Portland, but she now lives and works in sunny San Diego. She is a content writer and editor for She loves casual Fridays and carefree days spent on the beach and has been writing for several years now. Whether it’s creating content or fixing it up, she’s always on point and makes sure no stone is left unturned. In her free time, Isa loves to immerse herself in fantasy novels, go on long hikes, and spend time with her friends and family.

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