Learning how to announce a new job on LinkedIn effectively can be incredibly beneficial for your professional life and personal branding. That’s because a well-crafted and well-timed job announcement post can boost your engagement, reconnect you to your network, and help you present yourself as an experienced professional in your field.
However, writing an effective job announcement takes a bit of creativity and skill. In this article, we will show you how to prepare and post, what elements to include, and what the best posting practices are. We will also share a few templates and examples to inspire you.
Key Takeaways
You should announce your new job on LinkedIn to reconnect with your network, build your personal brand, and show professionalism and gratitude.
Prepare your LinkedIn profile before announcing a new job by making the necessary updates, choosing the right time to post, and gathering visuals.
When crafting your announcement, start with gratitude, mention your new role, highlight your goals, and thank your previous employer and colleagues.
To post impactful content, follow these LinkedIn tips: format your posts, engage with your network, and avoid including external links.
Why You Should Announce Your New Job on LinkedIn
You should announce your new job on LinkedIn because doing so boosts engagement and helps you connect with the professional community. A well-crafted new job announcement post can be surprisingly beneficial for your LinkedIn presence, which can, in turn, help you attract exciting opportunities when you need them.
Here are some of the main reasons to post that new job announcement:
Reconnect with your network. Your LinkedIn network is full of professionals in your field who can recommend you to their employers and bring new job opportunities your way. That’s why it’s important to maintain contact with them, at least by engaging with them on their and your posts. Sharing news about your work status is part of that, too; plus, you can respond to their comments to interact more directly.
Build your personal brand. Though LinkedIn isn’t an influencer-oriented platform like Instagram or TikTok, you can still use it to promote yourself and create a brand. Part of LinkedIn personal branding is posting regularly, which includes updates about your professional life. However, make sure your announcement aligns with your brand’s voice and overall image.
Show professionalism and gratitude. Your company will likely be aware of your LinkedIn profile, so expressing your gratitude for the opportunity in a post can leave a good impression. You can even tag their LinkedIn profile in your post to ensure it reaches them.
How to Prepare Your LinkedIn Profile Before Announcing a New Job
You should prepare your LinkedIn profile before announcing a new job by making the necessary updates, choosing the right timing, and gathering visuals. These are important steps, as they prepare the grounds for your post to ensure maximum impact.
Now, let’s examine each in more detail:
#1. Make the Necessary Updates
First and foremost, you should update your career on LinkedIn to reflect your new position and company. This is an obvious step to take, but it certainly isn’t the only update you can make; in fact, you can take this opportunity to revamp your entire profile.
That may include updating your headline, profile photo, banner, and the About section. Consider how each of these elements contributes to the image you’re trying to portray and adjust them accordingly. For instance, if you’ve landed a designer role, focus on the visual elements of your profile.
Also, whether you’re making a new job announcement or not, it’s a good idea to optimize your LinkedIn profile once in a while. That way, you’ll stay visible in your field and keep your career and skills up to date.
#2. Gather Visuals
If you want to give your post an additional push, include pictures or videos under the announcement. In general, people are drawn to visual content more than text alone, so you’re likely to see a spike in engagement.
As for the kind of visuals you should use, there’s no particular rule except that you should remain professional. Maybe you can include a photo of your new office, a company logo, or a picture of yourself on your first day. In any case, make sure the visuals are tasteful and complement the text.
#3. Choose the Right Timing
Before you make your announcement, consider the right time to post. Circumstances change, so be sure you’ve actually got the job before announcing it on LinkedIn. Also, all social media have certain peaks of activity during the day, and LinkedIn is no exception. That works in your favor, though; if you post in this timeframe, you’ll get more engagement than you would otherwise.
According to research on social media activity, LinkedIn is primarily used during workdays, mostly in the mornings and around noon. There are minor industry variations, but you can’t generally go wrong if you post between 8 AM and 2 PM on a business day.
Avoid posting on the weekend; most people are taking their time off from LinkedIn, as well as work. As a result, you’ll get fewer interactions.
How to Announce a New Job on LinkedIn Step-by-Step
To craft a new job announcement on LinkedIn, you should start with gratitude and excitement, mention your new role, highlight your goals, and thank your previous employer. None of this needs to be too long; a few sentences covering everything should suffice.
Let’s closely examine each step:
#1. Start With Gratitude and Excitement
Your post should start on a positive note, immediately sharing your excitement about getting a new job and joining a particular company. This tone should be present throughout the post, but it’s particularly important to use it at the beginning as an emotional hook.
In general, when your connections see genuine excitement and gratitude in the first sentence, they’ll be compelled to read more and find out what has put you in such a good mood. At that point, you’ve hooked them, and you’re likely to receive an interaction.
So, you can say something along these lines:
Good Examples
“I’m excited to announce that I’m starting a new career chapter at XYZ Company.”
“Just landed my dream job at ABC Solutions, and I’m eager to share some details!”
#2. Mention Your New Role
Obviously, if you’re announcing a new job on LinkedIn, you have to include the details about your new role. You don’t have to explain in too much depth, but you do need to at least mention what you’re doing and potentially tease the great things you have in store.
For example, you may write:
Good Examples
“In this new chapter, I’ll be supporting XYZ Company’s rebrand as their head designer, leading a team of five.”
“As an event planner for ABC Company, I’ll be involved in some pretty awesome projects, including something very big we have in mind for next year.”
#3. Highlight Your Goals
If you want your post to be more than just a quick announcement and a thank-you note, you can use it to briefly tell your story, highlighting how far you’ve come and where you want to go. Make sure to relate this to your new position and present it as a part of this journey that you’re eager to experience.
So, consider saying this:
Good Example
“Starting out as a content writer in a small marketing agency, I couldn’t even dream I’d be hired by ABC Company and given the opportunity to drive the marketing strategy. But now that I have, I’m looking forward to improving my skills further and helping ABC rise to the forefront of the industry!”
#4. Thank Your Previous Employer
Finally, you can mention your previous employer and briefly thank them for the opportunities they’ve provided and the skills you’ve learned. This is a good practice to make you appear more professional but also a good way of connecting to your LinkedIn network.
Aside from the employer, you can shout out the colleagues and mentors who impacted you and tag them in your post. Don’t overdo it with the tags, though; just a few subtle mentions and quick expressions of gratitude should do it.
Here’s what that might look like:
Good Examples
“I’m fortunate to have been able to hone my skills at XYZ Agency, and I want to thank my friends and mentors, Jane Roberts, Austin Thompson, and Rita Ames. You guys have helped me so much, and I know the future has bright things in store for each of you!”
“Before I move on to my new role, I want to thank ABC Company for teaching me everything I know about design and branding.”
New Job Announcement Templates and Examples
If you need extra help announcing a new job on LinkedIn, here is a simple template you can use and personalize to fit your exact situation:
Job Announcement Template
“I’m excited to share that I’m stepping into a new role as [Your Role] at [Your New Company]. In this new chapter of my professional life, I hope to [describe your goals or what excites you about this role].
Still, I wouldn’t have made it without my team at [Your Previous Company], so I want to thank them for everything they’ve taught me and wish them the best of luck!”
Similarly, you can announce your promotion on LinkedIn, even if it is within the same company. If you choose to do so, this is a good template:
Promotion Announcement Template
“My journey with [Your Company] continues, but this time, I’m stepping into the role of [Your Role]. I’m very excited to take this new step, especially since I’ve always wanted to [describe your goals and how the role aligns with them].
A big thank you to my team who’s been with me for the last [X] years; I’ve learned a lot, and you can always reach out to me for future collaborations. Here’s to our continued growth!”
Now, let’s take a look at some real new job announcement examples to help you write your own. First up is this post that follows the recommended structure to a T, complete with expressions of gratitude, a future-oriented outlook, and visuals:
This next example is a little less standard since it focuses on the company’s mission and only briefly includes the job announcement at the very end. Still, it got a decent amount of interactions, so it’s worth checking out:
LinkedIn Best Posting Practices
Now that we’ve covered the specifics about announcing your new job on LinkedIn, let’s see what other posting tips we can share:
Format your post. A giant block of text isn’t particularly inviting or pleasant to read, so make sure to break it down into smaller paragraphs and include bullet points. The alternation between white space and text makes your post more visually appealing and memorable.
Engage with your network. Don’t just post and hope for the best results; interact with your network regularly to make sure you receive those interactions back. For instance, comment and like other people’s posts, or shoot them a personal message if you have some insights to share. However, stick to the LinkedIn etiquette as you do this; keep your conversations strictly professional and don’t push for engagement.
Be careful with external links. LinkedIn is notorious for discouraging the use of external links, so only include them if you absolutely must and place them at the bottom of the post. In general, it’s better to link articles posted on LinkedIn whenever possible.
Closing Thoughts
Now that you know how to announce a new job on LinkedIn, it’s time to start working on your post. This helps you connect with your professional community, which is always useful; even if you are happy with your current job, you never know what opportunities may lie in store for you!
How to Announce a New Job on LinkedIn FAQs
#1. Should I announce a new job on LinkedIn immediately?
You should avoid announcing a new job on LinkedIn immediately, simply because it’s better to wait a week or two in case something unexpected happens. Also, you’re more likely to write a thoughtful, impactful announcement if you give yourself some time to think about what you want to say.
#2. Should I mention my previous employer in my post?
You can mention your previous employer in your post, but make sure it’s in the context of expressing gratitude for the experience you’ve gained. It’s never a good idea to publicly vent, especially not in a job announcement post. If your new employer finds such a post, they may question your professionalism.
#3. Can I include hashtags in my job announcement?
You can include hashtags in your job announcement to improve visibility, but don’t overdo it. There’s generally no need for more than five hashtags, and they should be as specific as possible to target the right audience. Also, don’t add them throughout the text; place them at the bottom of the post to keep the announcement professional.
